For years, the concept of window shopping has remained the same: you see a product that you like, but you never actually got the chance to interact with it in some way. With the recent technological advancements in numerous domains, as well as the general availability and easy usability of smartphones, the future is a lot closer than we think. At its NEO Label store-front in Nürnberg, Adidas, TBWAHelsinki and Symbio took the technological advantage by placing an interactive digital window concept which can connect to the consumer’s smartphone without the need of using apps or scanning QR codes.
Our hard work has been shortlisted for best digital media work in Finland 2013.
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Get in contact with us if you want to know more about this or other innovative projects from Symbio. The Report: http://lnkd.in/je9Q-J (Text: Finnish only, Video: English)